New-Jaguar-XE-Brochure

A true Jaguar is something that exists to enjoy and indulge in, both aesthetically and dynamically. My inspiration when designing XE was to capture the essence of a very sporty saloon car. It had to have style, attitude, and a presence which differentiates it from any other car in its class. Both technically and visually, XE is in perfect balance. IT SAYS INDIVIDUAL , IT SAYS CONFIDENT AND IT SAYS I LOVE TO DRIVE .

It's lean, it's sporty, it has a great profile and a fantastic stance. For me, that's XE.

IAN CALLUM DIRECTOR OF DESIGN, JAGUAR